3 Secrets Behind Ad Headlines That Attract Many Customers

Let's take a look at the following ad headlines....

* This Is Why People Always Think I'm 10 Years Younger
* How Can You Lose Weight 7-8 kg in one week and Not Feel Hungry!
* How to Earn 5 million per day, Work from Home, and Without Having to Go Anywhere
* How can you use this new tool to Remove Acne Blemishes within 2 hours even less
* How this little tool Helped Me Make Hundreds of Millions of Rupiah
* What If a WORLD TOP SALESMAN is ready to divulge his Secrets to you?
* Imagine you can Let Go of Your Fatigue by Feeling the Pleasure of Aceh's Global Coffee Aroma!
* How to Get a Standing Applause – even standing applause – every time you speak
* My Stupidity That Makes Me Rich
* Unpack 7 Secrets of Blowing Up Business Turnover with Blackberry

Whether I'm right or not, my guess is, when you read the title of the ad above, I'm sure you want to read more about what exactly you want to sell. Isn't that right?

Well now my question, what do the ad titles have in common?

If you notice, here's the similarity of the ad titles above:

1. Focus on what the reader wants (benefits and troubleshooting)

2. Make readers CURIOUS (want to read more)

3. Not "Me Too" (Unselfish)

Now pay attention to your ad headline, does your ad headline feature the product or focus on the benefits of resolving their issue? Is the title of your ad provocative and makes them curious to read more? Is your ad headline too selfish to accentuate your company name or product name?

Imagine if your ad headline is mediocre, unable to get readers to read more and take action to buy, you continue to use it in promoting your product. Isn't that a waste? How much does an ad budget just dissociated without significant results?

From now on, before you actually create an ad script and think about what medium to use, try focusing first on the ad headline you're going to use. Spend 80% of your time thinking about what headlines are appropriate for your ad. Take a look at the examples above, imitate how they're written and make sure they meet these 3 conditions.

Remember! Ad Headline is the ad for your ad. If it's not interesting, your potential customers will just miss your ad. Don't let that happen to you...